Lost to smartphones, news says Nikon will stop developing new SLR cameras

Nikon’s cameras lost out to smartphones, which are becoming more and more powerful.

Nikon aims to surpass them by offering products with more unique features.

“chip shortage, global digital camera shipments down 10.4%, 10 consecutive months of contraction”

IT House July 12 news, according to the Nikkei news report, Nikon will stop developing new SLR cameras, the future will focus on the development of mirrorless cameras.

However, Nikon will continue to produce and sell existing SLR camera models.

Japanese camera maker Nikon will exit the slr camera business and switch to digital products as competition for smartphone cameras becomes increasingly fierce.

Nikon’s slr cameras have been widely used by professional photographers for more than 60 years and are considered synonymous with Japanese companies.

Nikon now plans to focus resources on mirrorless cameras, which have become mainstream products with the support of more advanced digital technologies.